To raise awareness of Visa’s sponsorship of the Pompeii exhibit at our National Museum, we greeted all visitors to Wellington Airport with a lava flow that ran around the baggage carousel. Complemented by traditional media, this ambient execution made sure nobody could miss our message.

Advertising Agency: TBWA\Tequila, New Zealand
Executive Creative Director: Andy Blood
Creative Director: Guy Roberts
Art Director: Tamryn Kerr
Copywriter: Michael Goldthorpe

I am proud to finally announce the birth of pxlgoodness, the latest showcase in the “goodness” websites. pxlgoodness concentrates on digital/interactive/technology used in new creative ways to communicate a message. This can be anything from a interesting banner ad to mobile technology, to an interactive installation. Everyone can contribute to the site, just register and you will be sent instructions on how to post. You can also follow pxlgoodness on twitter. Spread the word, and let me know your comments!

pxlgoodness.com

“R.I.P. Yellow Pages
Place your ad where people might actually read it.”

Hitta.se is Swedens leading search engine. “Hitta” translates “Find”.

Advertising Agency: Masscreation, Stockholm
Creative Director / Art Director / Copywriter: Masscreation
Photographer: Petter Karlberg

The image above says it all! If you are looking for an interactive art director with passion and knowledge in the industry, I would love to have a chat with you. Have a look at my linkedin profile. Or email me, and I’ll send you some more info.

Check out the video presentation here.

Advertising Agency: Euro RSCG Duesseldorf, Germany
Creative Directors: Torsten Pollmann, Felix Glauner
Art Directors: Martin Staubach, Kai Tusar, Marie Pielmeier
Copywriters: Christoph Mueller, Till Koester

Agency: OGILVY BRASIL
VIce-President Creative Director: Anselmo Ramos
Head of Art: Denis Kakazu
Art Director: Pedro Izique/Guilherme Nobrega
Copywriter: Fred Saldanha/Claudio Lima
Photographer: Pedro Izique
Illustrator: Pedro Izique

When Pifzer wanted to mark Viagra’s 11th birthday, they wanted to do it in typical, tongue-in-cheek Viagra style. A party blower (featuring a Viagra pill pattern) was created to hand out to internal sales teams. The message on the piece encouraged the sales teams to ‘Celebrate Viagra’s 11th birthday’.

Agency: TAXI Canada
Executive Creative Director: Steve Mykolyn
Creative Director: Michael Mayes
Art Director: Ryan Semeniuk
Writer: Nikki Jobson
Photographer: Clinton Hussey