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    Hitta.se RIP
    Posted by Freddy on March 12th, 2010

    “R.I.P. Yellow Pages
    Place your ad where people might actually read it.”

    Hitta.se is Swedens leading search engine. “Hitta” translates “Find”.

    Advertising Agency: Masscreation, Stockholm
    Creative Director / Art Director / Copywriter: Masscreation
    Photographer: Petter Karlberg

    Related Posts about Hitta.se RIP:  No related posts,

    Posted in Print   Permanent Link   Digg It
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    video of the week

    Looking for F/T Work
    Posted by Freddy on March 11th, 2010

    for_hire

    The image above says it all! If you are looking for an interactive art director with passion and knowledge in the industry, I would love to have a chat with you. Have a look at my linkedin profile. Or email me, and I’ll send you some more info.

    Related Posts about Looking for F/T Work:  Submit Work,Web Review: Instant,Kids Day,StyleReactor,

    Posted in Announcements   Permanent Link   Digg It
    Blogs that link to this post   1 Comment

    Stihl Calendar
    Posted by Freddy on March 10th, 2010

    Check out the video presentation here.

    Advertising Agency: Euro RSCG Duesseldorf, Germany
    Creative Directors: Torsten Pollmann, Felix Glauner
    Art Directors: Martin Staubach, Kai Tusar, Marie Pielmeier
    Copywriters: Christoph Mueller, Till Koester

    Related Posts about Stihl Calendar:  Stihl,MADD Advent Calendar,STIHL beaver,Stihl,

    Posted in Direct   Permanent Link   Digg It
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    BelCuore Café
    Posted by Freddy on March 8th, 2010

    Agency: OGILVY BRASIL
    VIce-President Creative Director: Anselmo Ramos
    Head of Art: Denis Kakazu
    Art Director: Pedro Izique/Guilherme Nobrega
    Copywriter: Fred Saldanha/Claudio Lima
    Photographer: Pedro Izique
    Illustrator: Pedro Izique

    Related Posts about BelCuore Café:  Cafe Del Mondo,Cafe DelMondo,Hard Rock Cafe,McDonalds Cafe,

    Posted in Print   Permanent Link   Digg It
    Blogs that link to this post   1 Comment

    Viagra
    Posted by Freddy on March 5th, 2010

    When Pifzer wanted to mark Viagra’s 11th birthday, they wanted to do it in typical, tongue-in-cheek Viagra style. A party blower (featuring a Viagra pill pattern) was created to hand out to internal sales teams. The message on the piece encouraged the sales teams to ‘Celebrate Viagra’s 11th birthday’.

    Agency: TAXI Canada
    Executive Creative Director: Steve Mykolyn
    Creative Director: Michael Mayes
    Art Director: Ryan Semeniuk
    Writer: Nikki Jobson
    Photographer: Clinton Hussey

    Related Posts about Viagra:  Viagra - Bus Stop,Viagra,

    Posted in Direct   Permanent Link   Digg It
    Blogs that link to this post   3 Comments

    Sony Bravia
    Posted by Freddy on March 4th, 2010


    Superfad’s new in-store campaign for Sony is a startlingly beautiful and surreal homage to Sony’s global brand message of “make.believe” and a tribute to the pleasure of “Eye Candy”. Unfolding in three parts, “Birth of Color,” “Explosion of Color,” and “Release of Color,” the project was directed and produced by Superfad and will be seen in stores and trade shows throughout the world.

    The concept was inspired by the idea that from one’s imagination anything is possible. Drawing from the theatrical world of fashion photography, Superfad chose moments of visual drama and magic, with spherical objects representing the dot in “make.believe” as a connecting through-line.

    Superfad Director/Executive Creative Director Will Hyde captured a live action, slow motion narrative with imagery that would showcase the picture value of Sony BRAVIA high definition televisions including color fidelity and detail. The project’s effects and animation, completed in just under three weeks, was creative directed by Carlos Stevens.

    The project keenly represents Superfad’s methodology; one that eschews a singular signature style in favor of applying project-specific creative approaches to reveal the unexpected. With Sony’s “Eye Candy,” the blending of live action and animation comes together in a seamless marriage of visual intensity and wonder.

    Client: Sony Electronics
    Video Program Manager: Lisa Gonzalez

    Agency: chickINchair Productions
    Executive Producer: Kim Tierney

    Live Action Production Company: Superfad
    Director: Will Hyde
    Director of Photography: Martin Ahlgren
    Production Designer: Jason Puccinelli
    Wardrobe Design/Stylist: Heidi Meek
    Make Up: Bryin Smoot
    Line Producer: Scott Ludden

    Design & Animation: Superfad
    Executive Creative Director: Will Hyde
    Creative Diretor: Carlos Stevens
    CGI/VFX Director: Dade Orgeron
    3D Artists: Tom Oakerson, Phiphat Pinyosophon, Andrew Butterworth, Yas Koyama,
    Alex O’Donnell, Dimitri Luedemann, Billy Maloney
    Compositors: Tom Oakerson, Paulo Dias, Loren Judah, Dorian West, Sohee Sohn,
    John Stanch, Soyoun Lee, Dimitri Luedemann, David Holm
    Editors: Ryan Haug
    Flame Artist: Andy Davis
    Head of Production: Chris Volckmann
    Executive Producer: Rob Sanborn
    Music: Matt Hutchinson

    Related Posts about Sony Bravia:  Sony Bravia,Sony Bravia,Sony Bravia,Sony Bravia,

    Posted in TV/Film   Permanent Link   Digg It
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    Tok & Stok
    Posted by Freddy on March 2nd, 2010

    Agency: DDB Brasil
    Creative Directors: Sergio Valente, Andre Pedroso, João Mosterio and Daniel Bottas
    Creatives: Max Geraldo and Arício Fortes
    Art Buyer: Clariana da Costa and Carmem Castillo
    Photographer: Rodrigo Ribeiro
    Ilustrator: Sergio Guilherme Filho

    Related Posts about Tok & Stok:  No related posts,

    Posted in Print   Permanent Link   Digg It
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