First there was Axe, than came TAG. Now we have a 3rd player in the game of body sprays. It’s called BOD. “I want your BOD” is the tagline, and if you ask me it’s pretty bad. First of all the bottle looks like a freakin Windex bottle, and the illustration they used are very close to sex comics.
And than there is the pun they used. Come on, can’t you come up with something better than this disaster? I thought the TAG stuff looked bad, but if you campare these two the TAG stuff looks like a calvin klein ad.