Here is a very nice magazine ad for Veet. I see it more and more often that companies use specialy papers to get their message across. In this example, they use a rough/dotted surface to represent the effects of ruglar razors (which leave bumps) The other side has a smooth surface to represent Veet. It’s all about interaction these days, and I am sure we will see more of this approach.
Agency: JWT, Brazil
That looks cool. I like to try it out.…
To all of you who have said that animal testing is okay, that it is necessary and that it's better them than humans.. you disgust me. How can you live with yourselves? Animals feel just as much pain a…
Great concept!…
Jeez, guys. You're still lost in this target audience thingy although Littlejohn already cleared this subject: this campaign was targeted for the collectors community (which is pretty large actually) …