Auto Glass
Thanks to Fabio for sending in this Brazilian campaign for Autoglass, an auto glass store. The text says: “Problems with your car’s glass?”. If anyone knows the agency that did this please let me know.
Posted in Magazine Use, Print 
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November 29th, 2005 at 10:09 am
what a great idea.
but what a terrible execution. the reveal (i.e. the second page) should have been a closeup of a windshield from the car’s interior instead of this exterior wide shot of the car.
other than that i think it’s great.
November 29th, 2005 at 10:10 am
on second thought, you don’t even need a second page.
November 29th, 2005 at 10:50 am
Thanks Fred by posting it. I’ll try to send you more, if I find something else here in Brazil.
November 29th, 2005 at 1:20 pm
Hi,
My name is Pedro Bullos and it’s great to see this Ad here. Mean it is popular.
I work at MP Publicidade, an agency in Vitória, EspÃrito Santo - Brazil. I’m the copywriter of this ad and me and my partner Daniel Galvão, art director, are so glad to see that people realy liked it.
Actually the first idea was to run only the first ad. The second page was a client’s idea. We tried a lot, but none argument worked out.
Anyway, thanks for showing it here. A friend of mine discovered this page and showed to me. Keep up with the good work.
Pedro.
P.S.: Fabio, you’re from Brazil? Qual agência?
October 7th, 2008 at 12:22 am
well i beleive this ad is grat even with thw second page,
if u put only the 1st page, the common people (not in the creative department) won;t understand it, and ur gig example is the client of this ad. i like it both ways.