This ad might be well received by your average viewer, but I don’t think this is a good ad. First of all, it looks to me more like a spoof ad rather than a real one. This ad does however deliver the message that the car is an all terrain vehicle, but at what expense?
Using Osama in their ad will for sure offend some people, putting a negative image in the heads of possible Land Rover customers. It’s almost like saying “hey, thanks to the Land Rover, Osama is still escaping”. I don’t know, I am not really liking this ad too much. What do you think?
Found at: IhaveanIdea.