Here is a great example of some creative direct mail. This piece was done for BT Blackberry’s to promote “Stress free business communications by BT BlackBerry”.
Agency: Ogilvy Worldwide.
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Agreed – catchy.
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February 2nd, 2012 at 4:12 am
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- Stamparija said:
Very interesting project.… - dave@Fiveonline said:
Drinking driving is still a menace inspite of so much awareness campaigns and messages. Thanks for this unusual message.… - Aaron said:
Great ideas! Let's face it though, QR codes are really neat, but currently their potential is only partially employed. The Angry Birds code didn't scan for me, no matter what angle/size I tried. I … - vonK said:
One park in one city? This is a test, not a campaign. What happened to doing this kind of thing on a grander scale? I like the idea, but someone cut the balls off.…
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Nice idea, weak packaging.