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    Disaffected!

    By now, you might already know the term “advergame”. You know the online microsites where you can play a game and look at a company logo. Persuasive Games has come out with the first “Anti-game”, and it’s very appropiate. I remember the days waiting at Kinko’s and get raped by the bill.

    Disaffected! - a videogame parody of the Kinko’s copy store, a source of frustration from its patrons. Disaffected! puts the player in the role employees forced to service customers under the particular incompetences common to a Kinko’s store. From a new series of persuasive games we call anti- advergames.

    Disaffected! gives the player the chance to step into the demotivated position of real FedEx Kinkos employees. Feel the indifference of these purple-shirted malcontents first-hand, and consider the possible reasons behind their malaise — is it mere incompetence? Managerial affliction? Unseen but serious labor issues?

    Click here to play Disaffected!.

    TAGS: Advergame, Anti, Disaffected, Interactive, Kinkos, Websites

    RELATED POSTS: No related posts,

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    This entry was posted by Freddy, on Tuesday, January 17th, 2006 at 3:03 pm and is filed under Interactive, Websites. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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