9 responded to this post

 Koka said on January 23rd, 2006

great idea

 Nigel said on January 23rd, 2006

I really liked that idea… even before I figured out that the missing bits were all lions.


 Kenny Bania said on January 23rd, 2006

although this same concept for this same client has been done countless times, it’s still a fresh look to the existing campaign.

very nice.

 Simon said on January 24th, 2006

My first reaction was “great!” Then I felt a little uneasy with the association of animal survival and commodification. The animals in the logos have little to do with “the wild” and everything to do with mankind’s obsession with the capture and display of exotic beasts. The Metro Goldwyn Mayer lion, for instance, is clearly a circus animal…

Or am I taking this (way) too seriously?

 Johan said on January 24th, 2006

Wrong Agency. Its not S&F, Its Saatchi.

 anonym said on January 26th, 2006

sorry that i have to say that, but it’s done and exactly the same, except the posted one is illustration, just check-out that link: http://www.luerzersarchive.net/c/laos.dll?topic=swiview&page=57&size=m&relpos=5&m1=1121&m2=1120&m3=1122&m4=1119&m5=900&m6=901&m7=1118&m8=1117&m9=1116&m10=1115&m11=1114&m12=1113

 Michael Schlimmer said on September 11th, 2009


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