Here is an interesting approach for the Centers for Disease Control and Preventions. Their intention is to get young people off the couch and do more physical activity.

Agency: Saatchi & Saatchi, New York.

*PLEASE NOTE THAT THESE SPOTS ARE VERY GRAPHICAL!

Some very powerful work for ICBC CounterAttack. These spots are sure to create some conversation, and hopefully get people to stop drinking and driving. What do you guys think?

Agency: DDB Canada.

The mission was to create a print ad for drunk driving. Instead they they painted parking lots at schools before the prom.

Agency: Wexley.

You see Guerilla ads more commenly these days, but what about anti-guerilla ones? AreYouGeneric.org is an organization that seeks to protest, to question, and to disprove. Its nemeses are unethical corporations, censorship, the slanted media, hypocrisy, excessive advertising, and plain stupidity. Its heroes are art, discussion, independent thought, and creation.

Starbucks Invasion / At 8:30 am, on July 9, 2002, we embarked on our first premeditated and deliberate culture jam. Our target was an upcoming Starbucks Coffee, the fourth on Lincoln Road — a 7-block pedestrian mall located in South Beach, Miami. Beyond the obvious overabundance of 4 Starbucks within 7 blocks of each other, the site was chosen because of it is a high foot-traffic area, giving us greater possibility of effect. We spray mounted the construction wall directly adjacent to the property with 11″ x 17″ sheets of paper – together they formed a life size (6 ft. high) silhouette of a man drinking coffee, looking at the “Brewing Soon” Starbucks sign, with a caption that reads “I love a good Starbucks invasion.”

Read the full article here.

Agency: GSD&M, Austin.

Agency: FCB, Sao Paulo.

Agency: 1576 Ltd..