The 2006 Olympiad in Torino

Without a doubt one of the most innovative visual communications program in the history of the games. All of the visual elements are brought together under the concept of the Piazza (public square) to create the “look of the games”. This is a massive project and its execution at various levels is very impressive and is sure to catch the attention of anyone interested in event communication systems as complex as that of the olympics. From the fantastic multi-dimentional pictograms and wonderful event signage to the stunning medals and an amazing torch design the credit is definitely due to the folks at TOROC graphic team, Benincasa-Husmann, Pininfarina and Ottaviani.

To visit the very cool Olympic Flame website that is a journal of the torch go here
(the cool Relay Diary is a must see)

For the official website of the Torino 2006 with lots of cool info and downloads go here.

To find out more about the identity of the games please go here.

For all IOC info go here.