Agency: Ogilvy, Toronto.
Found at: IhaveanIdea.
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Hmm, Hopefully no one under 5’9 is interested in going. Also, i don’t understand why the message is on the back of the pie, you would have to be walking backwards in the revolving door to read it.
Are you sure that the message was only on the back? I think it’s very clever and really fun as long as the message was on both sides. That’s way the one who stand in front, came closer to read and the effect was even better!
Anyway. I love it!
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