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on Thursday, May 4th, 2006 at 3:28 pm and is filed under Print.
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[...] Una campaña de publicidad de la marca de zapatillas de deporte Converse saca lo que pretende ser una recreación fotográfica del Che Guevara. Está hecha por Andrzej Dragan. [...]
Come on, you ignorant Americans. Grow up a bit. Read. Learn something. Get some culture. The guy on the first pic is most definitely NOT Ernesto Guevara, el Che. Take a look to the original pic and compare.
And for those of you who are wondering - no, Spain is not anywhere near Mexico. In fact, it is not even in South America. It is located somewhere in Western Europe.
Jeduthun: Who’s the ignorant American here? If you bothered to click on Wojtek’s link in the first comment, you’d find these images in the advertising section of Adrzej Dragan’s portfolio. There you would see that he titled the portrait in question “Che Quevara,” not an obscure-to-non-Spaniards politician.
How myopic are you that you didn’t recognize such an international icon?
Well, considering that I’m not American -thank God- I hardly could be an ignorant American. Having said that,
- Of course Dragan titled the portrait “Che Guevara”! The reference to Alberto Korda worlf-famous picture is more than oobvious (http://www.poster.de/Che-Guevara/Che-Guevara-Portrait-5001050.html)
- However, and despite the reference, the person featured in the painting is NOT Ernesto Guevara. And it could hardly be so, because Korda’s picture is still protected by copyright (although Korda’s heirs do not own the rights to it).
So, IMHO: Dragan did inspire himself from the Che’s portrait. However, owing to copyright issues he must have modified Guevara’s traits and made him look like this Aznar guy.
Please, don’t fight before visit deeply andej’s website. The final image really looks like Aznar, but if you click on the photo on andrej’s site you will find a link to the making of the pic. Conclusion, the morphing outcomes unfortunally offers an Aznar image, but I imagine was not the aim of the author.
Pues el parecido es casi incuestionable. El autor y el polÃtico han sido muy desafortunados porque los dos personajes pertenecen a dos ideologÃas polÃticas totalmente opuestas.
May 4th, 2006 at 3:41 pm
Suppose it’s Publicis, artworks done by Andrzej Dragan - http://www.andrzejdragan.com.
Regards
Wojtek
May 4th, 2006 at 3:44 pm
thanks man
May 4th, 2006 at 3:49 pm
aaargh, my mistake, the agency was JWT
May 4th, 2006 at 4:02 pm
Looks like Pedro Lourenço´s 2003 collection…
May 4th, 2006 at 4:13 pm
[...] Como todo el mundo sabe, son las zapatillas que más odio en el universo. Ya las odiaba cuando mi madre me las ponÃa cuando era enano y mucho más ahora que son coolistas y de perroflautas (donde estén las Vans…). Ahora, que estas gráficas… muy bien pensadas y mejor realizadas. Más en Advertising/Design Goodness. [...]
May 4th, 2006 at 5:51 pm
this is awesomeeee.. veryyy creative!! awesomeeeee
May 4th, 2006 at 8:32 pm
a shoe ad that looks like an apparel ad. nice touch
May 8th, 2006 at 8:57 am
great idea! The Che picture sounds to be used a lot in ads today, but it works well
May 8th, 2006 at 5:46 pm
[...] Una campaña de publicidad de la marca de zapatillas de deporte Converse saca lo que pretende ser una recreación fotográfica del Che Guevara. Está hecha por Andrzej Dragan. [...]
May 9th, 2006 at 10:03 am
Very creative, i like it. I know the first one is Che, but not sure if the others are supposed to represent anybody. I guess not.
May 9th, 2006 at 4:40 pm
Ew, nice use of a communist to sell sneakers. I’ll pass. Better dead than Red.
May 10th, 2006 at 3:55 pm
[...] A quen se parece? Publicado o 10/05/2006 en Xeral Tags: No Tags. [...]
May 11th, 2006 at 2:01 am
Come on, you ignorant Americans. Grow up a bit. Read. Learn something. Get some culture. The guy on the first pic is most definitely NOT Ernesto Guevara, el Che. Take a look to the original pic and compare.
The guy on the pic is M. José MarÃa Aznar, a fascist-like politician who happened to serve as a Prime Minister in Spain (1996-2003).
And for those of you who are wondering - no, Spain is not anywhere near Mexico. In fact, it is not even in South America. It is located somewhere in Western Europe.
Unbelievable, isn’t it?
May 12th, 2006 at 2:23 pm
Jeduthun: Who’s the ignorant American here? If you bothered to click on Wojtek’s link in the first comment, you’d find these images in the advertising section of Adrzej Dragan’s portfolio. There you would see that he titled the portrait in question “Che Quevara,” not an obscure-to-non-Spaniards politician.
How myopic are you that you didn’t recognize such an international icon?
May 13th, 2006 at 7:18 am
Well, considering that I’m not American -thank God- I hardly could be an ignorant American. Having said that,
- Of course Dragan titled the portrait “Che Guevara”! The reference to Alberto Korda worlf-famous picture is more than oobvious (http://www.poster.de/Che-Guevara/Che-Guevara-Portrait-5001050.html)
- However, and despite the reference, the person featured in the painting is NOT Ernesto Guevara. And it could hardly be so, because Korda’s picture is still protected by copyright (although Korda’s heirs do not own the rights to it).
- Besides the overall similarity to Guevara’s picture, the person depicted is most definitely José MarÃa Aznar. You may not have heard of him (I won’t blame you for it!), but you can check out the striking resemblance.
So, IMHO: Dragan did inspire himself from the Che’s portrait. However, owing to copyright issues he must have modified Guevara’s traits and made him look like this Aznar guy.
May 14th, 2006 at 11:12 am
[...] [...]
May 14th, 2006 at 6:00 pm
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May 15th, 2006 at 8:44 am
Efectivamente la foto del Che (comunista) es Assnar, un polÃtico de España que deriva hacia la extrema derecha.
May 15th, 2006 at 10:24 am
Please, don’t fight before visit deeply andej’s website. The final image really looks like Aznar, but if you click on the photo on andrej’s site you will find a link to the making of the pic. Conclusion, the morphing outcomes unfortunally offers an Aznar image, but I imagine was not the aim of the author.
May 15th, 2006 at 1:44 pm
Pues el parecido es casi incuestionable. El autor y el polÃtico han sido muy desafortunados porque los dos personajes pertenecen a dos ideologÃas polÃticas totalmente opuestas.
May 18th, 2006 at 10:23 am
god, spain is in europe between france and africa near portugal
May 18th, 2006 at 11:36 pm
es palito ortega
May 19th, 2006 at 4:24 am
[...] Algunos medios están difundiendo tontamente que la fotografÃa de una campaña de publicidad de la marca de ropa deportiva Converse serÃa José MarÃa Aznar. Se da la circunstancia de que las imágenes de esta campaña han llegado a España a través de la blogosfera (yo lo vi en Advertising/Design Goodness), y que antes habÃamos visto que en SETALOCA.com, una tienda de Internet, vendÃan camisetas de un Ché Guevara reconvertido en Aznar, algo que recogieron en el ‘late night’ de Buenafuente. [...]
June 13th, 2006 at 5:44 am
I think this is a piece of really good creative work!
Anyone knows if you can get hold of a copy of these posters, and if so where?
July 30th, 2006 at 8:49 pm
Fascista?? Extrema derecha?? en qué paÃs vivÃs?? Aznar has sido el mejor Presidente de la Historia de España. Zapatero dedica su tiempo a dividir y a irse de viaje a Londres en aviones del Ejercito con toda su familia para irse de compras, y eso se lo pagamos todos los españoles… como los 15 cocineros que le cocinarán durante sus vacaciones a costa del Patrimonio Nacioal en Canarias… de vergüenza
August 15th, 2006 at 9:24 am
Wow - what an aweosome campaign. If only more companies would adopt this level of creativity, advertising would be more of an art form.
July 11th, 2008 at 2:58 am
That was made by JWT Poland
copy: Iza Przepiorska
art: Lukasz Kotlinowski