wow.. those are brilliant. nice exectuion too.

WELL DONE!

Wonderful! great fantasy and execution

nice in theory, but i don’t like these ads that only work if you’re standing at exactly the right angle.

i also saw it in the “Men In Black II” movie years ago! The aliens were working inside the machines and hide themselves in.

“That’s not true. The picture is taken from a centered angle. This is the most neutral angle there is, so no problem there. I really like this campaign. Very nice pictures also.”

how so? in the picture you can see the far wall and the back wall, and NOT the inside wall of the front panel. therefore, the pictures are taken from about a 3/4 perspective. if you were standing perfectly perpendicular to this object, it would look weird.

the angle of the photography is right.. no one walks into a machine, they walk next to a machine…

That’s a concept that you imagine doing, but have a hard time finding a place to implement. Cheers to Jobsintown for being open enough to do it.

great work, concept and execution.
9/10

The person literally operating a machine may not be a new concept (it was a standard joke on the Flintstones, albeit with a world weary dinosaur and recently there was an ad in the UK, for tea I think, that had a man ‘operating’ the scanner area of a checkout) but this is an almost perfect execution of the idea and for a company that the message is truly apposite for. A perfect blend of form and content.

well done

This is so cool!