Here is a very well done interactive site for Levi’s, that lets you confess anything to yourself or to the world. Click here to record a message.
Once the messages are recorded, they will be stored in the Levi’s 501 directory, where other people can listen to them and rate them.
Agency: OgilvyOne, Singapore.
wierd… it works fine in my safari.
Well, it’s a blatant rip-off of the grouphug.com concept. Plus it has been done for comeclean.com as well by CPB, which won a Lion in the cyber category last year.
It’s very cool. It would be even better if people understood the difference between a confession and a truth. A truth is an honest admission about ones self – and not what one did at one time that one regrets.
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very well done? I can’t get the audio truths to play properly. they load, they skip the first 8 seconds completely and stop two seconds into playing. happens to every one of them in both safari and firefox.
very well done is something else for me