16 responded to this post

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 Giuliano said on May 9th, 2006
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 Krasen T. said on May 9th, 2006

Cool concept, love it.

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 allister said on May 9th, 2006

This is excellet use of the medium and its characteristics. Very clever. Although, i don’t see many stretchy buses like that these days anymore..

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 Von K said on May 9th, 2006

I like the idea, but the tagline combined with the visual of a constantly waxing and waning woman say “yo-yo diet” to me.

IMO, All that’s needed is a suitable headline/better tag.

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 Tommasson said on May 9th, 2006

It’s really fun. I come from France and I’ve never saw that. But I’m not really sure that this product allowed effects like these …

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 Maryam said on May 9th, 2006

now that is a GREAT idea. awesomeeeeee work.

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 Chrid said on May 9th, 2006

great stuff… lets just watch the copy cats campaigns flow in

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 Craig said on May 9th, 2006

kewl.

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 David Wen said on May 10th, 2006

The idea of using stretch buses is over played.

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 allister said on May 10th, 2006

Overplayed? What? No way, i’ve never seen this anywhere before. In my opinion its very original for the stretchy bus medium. If anything there will be copy cat campaigns to follow just like Chrid said.

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 Daniel said on May 10th, 2006

Yes, its overplayed, man. Just look for it on the web.

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 itroy said on May 10th, 2006

ive seen something before that had a picture of a dollar bill and the tag was something like “stretch your dollar”

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 ivan said on May 10th, 2006

I seem to remember somebody using the strech bus for a campaign, but can’t recall who. This one is the best however: http://adsoftheworld.com/media/ambient/national_geographic_bus

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 anonymous said on June 8th, 2006

Ive seen this done way too many times. Those of you who havent seen this done before obviously dont know your ads!BORING!!!

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