An ambient media exercise to promote Eatalica burgers. The copy on the board says: ” Ogling at the burger may involuntarily cause drooling which may in turn lead to a wet floor. Issued for your safety
by the management of Eatalica burgers. Nice idea.

Agency: 1pointsize.

Sony is working on its second installment of the Bravia ad. You might remember the one with the bouncing balls. I’m liking this one a lot better already. They have a blog where they post videos and pictures of the making of the new ad.

Click here to view the site.

Agency: Fallon, London.

The Icon Factory is launching their new design, but for the time being they have some amazing teasers. So simple, so good, I can’t get enough of them. A new animation is added every day until launch. Im a huge fan of pixel art.

Interesting concept behind this. They would change the cover every other day to show how trees are suffering from paper use.

Agency: Tonga Workroom, Shanghai..
Found at: TwentyFour.

I really like this new American Express commercial with Andy Roddick. I think the pong stripe works really well, especially in the end when they show the signature. There is a also an online game wher you can try to beat Pong yourself. Check it out here.

Agency: Ogilvy.

This is too good! When you go to www.ie7.com, a big Firefox logo is displayed. Internet Explorer 7 has not yet officially been released, and I guess they didn’t bother to register the domain either.

Agency: TBWA, Brazil.
Found at: Brainstorm9.