Agency: Leo Burnett, Toronto, Canada
Found at: IbelieveinAdvertising.
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the corner has been ripped off so someone could make a “filter” for a joint
Will: is that so, sherlock
really??
yes, and thats why its so funny. but just for the targetaudience who smokes pot. – and thats just brilliant 
I think sam knew that… hence the 
in his first comment.
Where’d you learn that Chech drug school? haha just lkidding
Leo Burnett Canada did this ad.
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September 26th, 2006 at 7:38 am
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Really lovely type and I like the use of the THC accronym, but why on earth has the corner been ripped off??
Might also have worked if there’d been tell-tale ‘bomber’ holes burnt through the card too, maybe accompanying the ripped roach or as an alternative.