Agency: Crispin Porter + Bogusky.
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Freak, however remember to viral
I loved this!
Yes it’s funny and wierd. How the hell are you meant to sell hamburgers anyway? With stupid clowns?
The 70s KungFu homage at the end was a cowardly consession to familiar (read safe) kitsch that betrayed whatever weirdness they had achieved before that. Still better than those smarmy Jack-in-the-Box ads of late.
No, you sell burgers with chickens saying ” Eat more beef”-jk
Like Chick Fil A doe swith cows.
There you go info on the ad:
Agency: Crispin Porter + Bogusky
Chief Creative Officer: Alex Bogusky
Executive Creative Director: Andrew Keller
VP Creative Director: Rob Reilly
Senior Art Director: James Dawson-Hollis/Mark Taylor
Senior Copywriter: Bob Cianfrone
Director Of Integrated Production: Rupert Samuel
Integrated Producer (Broadcast): Amy Bonin
Integrated Music Producer (Broadcast): Bill Meadows
Production Company: House of Usher
Director: Kinka Usher
Executive Producer: Nancy Hacohen
Director of Photography: Kinka Usher
Post-Production: Area 52, Riot NY, Smoke & Mirrors
Editorial Company: The Now Corporation
Editor: Nelson Leonard
Assistant Editor: Tripp McCarty
Music: Beacon Street Studios
Executive Integrated Music Producer/Composer: Andrew Feltenstein
Graphic Design: Brand New School, Santa Monica
Go it from BoardsOnline!!!
Peace
How Jon? Well, that’s what creatives are paid to figure out, right? But I don’t thinkg the quality of a bad idea is improved by comparing it to a worse idea. Although– the clown did work well for 30 years, so what do I know?!
Perhaps its cultural– this is targeted for the Asia market-
love it. totally bizzare and compelling. a bit pun oriented one might say but heck, it’s advertising not art. remember that in the end sex sells hamburgers, remember the paris hilton burger bite? or was that jessica simpson (they all look alike by now). if it was jessica simpson (in a bikini ofcourse) slithering across the floor, then totally engulfing the hamburger i would be sold.
Perfect !
I laughed, I am now craving a whopper, I forwarded the commercial to friends…what else do you want?
Its great. Especially the start, middle and end.
Why is that has to be Asian??
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Um. Gross and unfunny.
I like the 70′s monochrome color palette though. Music good– words blow.