12 responded to this post

mygif
 kenvol said on October 15th, 2006

I really don’t understand what these ads mean. Can any body tell me?

mygif
 Freddy said on October 15th, 2006

Kenvol, the shirts have been faded because of all the washing. This campaign is for a detergent. It’s meant to show you how your clotes fade. Red Hot Chilli Peppers = Pink Hot. It’s taking popular names with colours and using them as if they were faded.

mygif
 Zeid Nasser said on October 15th, 2006

Very ‘deep’ concept.

Linked at AdBlogArabia

mygif
 H. said on October 15th, 2006

It’s a very classic gimmick but still a classic.

mygif
 Justin said on October 15th, 2006

very nice concept. i think the execution falls a little short though.

mygif
 Bruno said on October 15th, 2006

I guess not putting a logo on a campaign is easier to do than including the disclaimer “GHOST AD — NEVER RUN.”

mygif
 Linda said on October 16th, 2006

These are not the executions, these are just T-shirts for the campaign. You can check the real executions on this site, on the right, among the pictures :
(you can also find the logo there:)

http://www.kreativ.hu/cikk.php?id=17068

It won a Silver drum, on the golden drum awards.

mygif
 Deanna said on October 16th, 2006

I don’t get what they’re selling. Dose P&G sell t-shirts? Or light colored dye?

Is it suppose to advertise a wash deteregent that saves colors? Because if it is you need the product somewhere or it doesn’t make sence at all.

mygif
 hans said on October 17th, 2006

arent all detergents brands of P&G? So whats the point of showing a logo? ;)

mygif
 jiRa said on November 10th, 2006
Track & Pingback

Trackback and pingback from other blogger

October 15th, 2006 at 12:46 am 10 Sites For Information » Blog Archive » Late breaking news mention something about this post....
October 15th, 2006 at 7:14 am TEN Best » Blog Archive » Late breaking news mention something about this post....

Leave A Reply

Go Back To Home |

 Name (*required)

 Email Address (*private)

 Website (*optional)

Please Note: Comment Moderation Maybe Active So There is No Need To Resubmit Your Comments