New work for german lingere store Blush. Have a look at some of the previous works here, and here.
Agency: BBDO, Berlin.
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Okay, campaign successful, I am blushing now!
I like how it takes a moment or two to see the mannequin…
*Reads comments*, *scrolls up again*… Mannequin?! Aww. Oh wait, that actually is a nice execution with the mannequin.
beautiful.. i was wondering why the waist was so small.
Thanks Joe and Yulia…good to see other people did the same sort of x2 take that I did! I was almost wondering whether the image had been switched at some point, since I don’t think I saw it the first time I visited…
“LINGERIE” is the right word (in French) … 
Maybe it’s a new style, we could call it “Nip / Tuck style”
what do you think ?
Contrary to belief women do not in fact enjoy half naked women selling products to them.
Stuff like this makes me want to slap the designers upside the head and get them to think creatively instead of recycling this boorish cliche.
Btw Nip/Tuck is as shallow of a show as most graphic designers I’ve met.
I hope with my foreseeable advancement in this career that I get people like this fired for their lame ideas.
Joshua, a lot of these ads are targeted towards men to buy lingerie for their girlfriends/wives.
I guess its Joshua who needs the slap on the head.
I have worked on a lingerie account and 50% of the targe audience are actually men.
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November 30th, 2006 at 5:22 pm
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i think this was well executed.