20 responded to this post

mygif
 Jenn said on December 16th, 2006

This may seem ridiculously subtle, but could it be that the Jaguar on the hood is running away from the BMW? The hood ornament usually faces the other way.

mygif
 Pierre said on December 16th, 2006

Well, looks like one more “I’m better than you” ad ;) (The jaguar is running away).

mygif
 aaron wade said on December 16th, 2006

that’s just great. :)

mygif
 Alanmacdee said on December 16th, 2006

Miaow… very clever… poor old scaredy cat.

mygif
 Josué said on December 16th, 2006

I like that the “face” of the BMW is so much sronger and fierce than the Jaguar. The Jag’s face looks cowardly when placed alongside the BMW. I didn’t notice the backwards cat till I took a longer look.

mygif
 MZ said on December 16th, 2006

It’s only natural the jaguar is running away, I’d be running away from the dealership as well if they offered me those rims :/

mygif
 Sam H said on December 17th, 2006

Makes the Jag more aerodynamic if it points that way.

mygif
 Sam H said on December 17th, 2006

Jenn: yes.

mygif
 Harhar said on December 17th, 2006

I never endorse this kind of advertising. If you really need to show the competition to make your point, you have to do it in an utterly smart way. Which this does not.

mygif
 Irfan said on December 18th, 2006

Cmon Har, Have a sense of humour. These things sells, if not the car then for the brand building.

mygif
 Lola said on December 18th, 2006

I know what Harhar means. This is just a bit easy, you know. I remember this great print made for Bentley. You see this English lord giving the bird (stickin’ up his middlefinger) to the viewer. There is no text only the logo of Bentley. Maybe someone has a link to it? I wish I could show you.

mygif
 Keithayyyy said on December 18th, 2006

More like the Jaguar is turning away cause the new bimmers are so ugly… Now with that said, you think I am going to say that Audi rocks & bmw sucks…. well…

you’re right =).

mygif
 Nigel said on December 18th, 2006

Well yes, this is knocking the competition, and yes, it’s probably better if you can avoid doing that, but this is a great ad: subtle, with a touch of humour. Nice stuff.

mygif
 LqdsouL said on December 20th, 2006
mygif
 Zeid Nasser said on December 21st, 2006

Impressive.

The Jaguar is running with its tail between its legs.

mygif
 J. Dakar said on December 25th, 2006

Impressive!

mygif
 Caglar said on December 27th, 2006

very smart :)

Country: Germany
Year : 2004
Agency: Jung Von Matt

Track & Pingback

Trackback and pingback from other blogger

December 19th, 2006 at 5:59 pm BlueMag » BMW vs Jaguar mention something about this post....

Leave A Reply

Go Back To Home |

 Name (*required)

 Email Address (*private)

 Website (*optional)

Please Note: Comment Moderation Maybe Active So There is No Need To Resubmit Your Comments