13 responded to this post

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 kit said on December 8th, 2006

I like them even though I find them unnerving. One half expects to see a child’s body just a little deeper in the thicket.

Maybe that’s just too much CSI speaking.

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 Ben said on December 8th, 2006

Sorry, but these ads suck. It’s incredibly difficult to see what the objects are in the foliage – and, besides that, the headline isn’t that great.

Just my opinion.

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 Jack said on December 9th, 2006

Yeah, I like them too, though I can’t really agree with you about the dead body part, haha.

Seems like every time I cut my lawn or trim the bushes I find similar things.

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 Chris said on December 9th, 2006

scary… too blaire witch for me.

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 rogier said on December 10th, 2006

this is on a thin lin. Could work out great could not work at all.

I think it’s good. Must be in a magize defenitly not an a bill bord. Cause it takes time to find out what the ad is for. In a magazine i gues i draws enough atantion for people to start wondering what the product is.

i found out with the chainsaw. the lawnmoyer is not very reconiseble for me

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 nishah said on December 10th, 2006

I suppose it *could* work for me if I knew what STIHL was. But i suppose it must be a well-known something wherever this ad is run, ne?

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 Deanna said on December 12th, 2006

I’m with Kit – I like the concept but I too think the imagery is a bit unnerving. For me, it’s mostly the darkened and unusually intense colors of the foliage.

I do like how unusual a compare between the finding of toys and the product of STIHL is. I like it because it’s unusual and sells the product well enough to me – even though I have no want/need for chainsaws and line-trimmers.

But I wonder how the target audience of men relate to the concept. Do guys generally have a heart-tugging moment when running across an old favorite toy – like gals do? Dunno that I’ve seen my boyfriend [a STIHL user] get overly sentimental over a stuffed bunny or deflated soccer ball.

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 withoutstars said on December 12th, 2006

Should have ditched the first headline you wrote down. They unnecessarily creep me out.

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 VonK said on December 14th, 2006

I think the idea is good, but the “crappy snapshot with flash” look makes me work too hard to find the memory-triggering object.

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 Mark said on January 5th, 2007

Hint: The third ones a Rubiks Cube.

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 Mark said on January 6th, 2007

My mistake the FORTH ones the Rubiks Cobe.

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 Mark said on January 6th, 2007

I meant to say Rubiks Cube.

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