Agency: DDB, Berlin.
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Just for those who don’t know the original photographer: http://www.yannarthusbertrand.com/yann2/affichage_bestiaux.php?reference=BCH-285&pais=
Truly a nice way to show how ridiculously overpowered today’s cars are. I can’t wait to see it guerilla-sprayed “Does this picture make sense to you?” …
It makes sense to me–power-to-weight ratio. Not sure why they made the exact same ad 3 times, though…
Extra good idea and reference with horses.
same idea with 3 different horses. 3 horses and a tiny jockey walk into a bar…. and make no memerable statement.
Looks EXACTLY like one of those “As real as it gets” ads from a couple years back. Check your one show book.
Yet again, VW produce another bad campaign. They’re seemingly still trading on the brilliant campaigns from yester-years and think they can release any old twaddle and people will love it. I use the word campaign loosely, as these ads are virtually identical.
Come in VW, buck (!) up your ideas.
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February 19th, 2007 at 10:47 am
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To all of you who have said that animal testing is okay, that it is necessary and that it's better them than humans.. you disgust me. How can you live with yourselves? Animals feel just as much pain a… - Creative Pile said:
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Jeez, guys. You're still lost in this target audience thingy although Littlejohn already cleared this subject: this campaign was targeted for the collectors community (which is pretty large actually) … - Action Physical Therapy said:
Very creative piece and for a good cause…
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