6 responded to this post

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 Peter Marquardt said on March 7th, 2007

It gets your attention, but it doesn’t look official because it looks like somebody made it in word. Also I associate red with school marks, not blue. I give this campaign an E +

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 Bob said on March 7th, 2007

These posters were designed to mimic the Health Grade Posters that are put up in restaurants in L.A County.

Those posters aren’t pretty, they look like they were made on Word, and they have blue “grades.”

That’s what DDB wants people to associate these with, not school grades.

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 Marcus said on March 7th, 2007

Here’s what the official L.A. signs look loke:
http://flickr.com/photos/hawaii/1301200/

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 Chris Wilson said on March 8th, 2007

This is dead on… I would project that this campaign, if implemented enough will be effective. Some one will have to let us know. Trying to “perfect” the posters would take away from the message, make it less effective, and look more like an ad.

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March 7th, 2007 at 10:53 pm over my med body! » LA Public Health’s Anti-Flu mention something about this post....
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