Solo Mobile
To demonstrate Solo’s walkie talkie feature, interactive transit shelters with built-in, two way radios were placed in Vancouver, Montreal, Toronto, and Calgary. When people pushed the button they were connected live to another bus stop in another city.
Agency: Rethink, Vancouver.
Copywriter: Michael Milardo
Art Director: Bart Batchelor
Posted in Interactive, Outdoor 
Add to del.ici.us 
Digg It
Blogs that link to this post 
Permanent Link
April 24th, 2007 at 10:52 am
That’s great! Super cool. Although the creepy guy that tries to sit next to you on the bus now has a new way to be even creepier thorugh this thing. I love it. Wanna test it out right now
April 24th, 2007 at 12:57 pm
I’m unsure of how effective this actually is, though. I mean, I am not Canadian, but down here in New England (In the US), bus stops are not often full of people. I’m pretty sure that nobody would ever actually be around to “reply” to the walkie talkie message.
April 24th, 2007 at 5:46 pm
Wow, I can’t wait to try those out! I think that it would appeal to the younger demographic while also maybe freaking out those who are in the much older crowd.(Then again, I think my grandparents would think its hella cool!)
Overall, I think that it’s great (but some could definitely think that it’s kinda creepy).
April 24th, 2007 at 6:49 pm
Bus stops are usually packed full in a city like Toronto.
April 25th, 2007 at 1:10 am
I especially like the “awkward conversation” and “strangers are standing by” tags.
April 25th, 2007 at 7:55 am
I reckon its a great gimmick, i would definetly use it. Maybe if i get into an interesting conversation i would miss a few buses to keep it up
It reminds me also to the one i saw here in Sydney ( forgot the company ) where they had earphone sockets for you to plug and listen to tracks. People didint use it though….
April 25th, 2007 at 11:14 am
[…] : AdGoodness | URL de Trackback | […]
April 25th, 2007 at 11:47 am
[…] via ad goodness […]
April 25th, 2007 at 5:33 pm
[…] via ad goodness […]
April 25th, 2007 at 6:46 pm
Genius.
April 26th, 2007 at 1:59 am
[…] Read | Permalink | Email this | Comments […]
April 26th, 2007 at 2:21 am
[…] Read | Permalink | Email this | Comments […]
April 26th, 2007 at 4:19 am
[…] Read | Permalink | Email this | Comments […]
April 26th, 2007 at 4:21 am
[…] Read | Permalink | Email this | Comments […]
April 26th, 2007 at 5:17 am
[…] in the north, why not stop on by and give a shout to a fellow Canadian, eh?[Via Core77] Read | Permalink | Email this | Comments Published Wednesday, April 25, 2007 10:40 PM by Engadget […]
April 26th, 2007 at 5:51 am
[…] via FrederikSamuel […]
April 26th, 2007 at 7:24 am
[…] bus stop. Sounds like a great way to terrorize old ladies waiting for the bus. Check it out here. digg_url=’http://www.chromewalker.com/cw_six/?p=416′; digg_skin = ‘compact’; digg_bgcolor = […]
April 26th, 2007 at 9:28 am
[…] [ Core 77 - Via AdGoodness […]
April 26th, 2007 at 12:46 pm
[…] [Source] […]
April 27th, 2007 at 7:40 am
[…] Pour cela il à fait fort, dans plusieurs arrêt de bus (j’allais marquer arrêt de buzz) des affiches publicitaires Push To Talk (appuyez pour parler) et communiqué avec plusieurs autres arrêt de bus dans plusieurs autres villes. Pas mal non ? Même si le slogan de Nokia Connecting people aurait totalement collé avec le principe. J’allais oublier de dire que j’ai trouvé cette article chez l’ami FrederikSamuel. […]
April 27th, 2007 at 11:53 am
Cool idea, for sure.
My first thought, though, was “who the hell hasn’t used a walkie talkie?” But a walkie talkie embedded into a bus shelter–now that’s a totally different experience.
April 27th, 2007 at 10:11 pm
[…] Solo Mobile Advertising Placed right beside the bus stop, you will able to talk with another stranger that is right on the other bus stop. […]
April 28th, 2007 at 10:25 am
[…] Read | Permalink | Email this | Comments […]
May 15th, 2007 at 8:23 am
[…] Via adgoodness […]
June 3rd, 2007 at 12:33 pm
Some interesting discussion on this topic at: http://www.linkedin.com/answers/technology/wireless/TCH_WIR/49120-1145339
September 6th, 2007 at 12:17 pm
[…] Source: Ad Goodness […]
April 3rd, 2008 at 3:22 pm
[…] via adgoodness […]