Flatazor
Agency: BDDP & Fils, France.
Creative Director: Manoëlle Van Der Vaeren
Art Director: Stephane Lecoq
Copywriter: Alban Penicaut
Photographer: Edouard Boutinaud
Creative Director: Manoëlle Van Der Vaeren
Art Director: Stephane Lecoq
Copywriter: Alban Penicaut
Photographer: Edouard Boutinaud









May 14th, 2007 at 10:42 am
i don’t get it
May 14th, 2007 at 10:45 am
It’s dog food for extra strong dogs. The dog has pushed the couple to the floor and took over the bed/couch.
May 14th, 2007 at 11:01 am
This one is great, very creative!
May 14th, 2007 at 11:21 am
Very witty!
May 14th, 2007 at 12:29 pm
I like it… but I suspect Flatazor will have to find a new name for their dog food if they plan to market Crack Activ’ in North America… “you’re feeding your dog what???”
May 14th, 2007 at 1:06 pm
there is a third one: http://adsoftheworld.com/media/print/flatazor_crack_activ_power_dogs_2
May 14th, 2007 at 11:48 pm
I love it.
May 15th, 2007 at 4:12 am
I with Tim on this one, if dogs had a well know habit of trying to push their owners off their beds then this would be a great ad. Of all the ways to visually say strong dog this seems the weakest.
May 15th, 2007 at 8:38 am
Nice idea, not sure everyone gets it though.
May 15th, 2007 at 9:49 am
Not everyone needs to get it. They are only going for people with large dogs. And anyone who has a dog larger than a rat will get this.
May 16th, 2007 at 4:12 am
If people don’t get this, they might be a bit too slow to be reading magazines.