Agency: McCann Erickson, Brazil.
Creative Directors: Adriana Cury, Roberto Cipolla, Lusa Silvestre
Art Directors: Romolo Megda, Daniel Chagas Martins
Copywriter: Mario Cintra
Illustrator: Thomas Broome
Creative Directors: Adriana Cury, Roberto Cipolla, Lusa Silvestre
Art Directors: Romolo Megda, Daniel Chagas Martins
Copywriter: Mario Cintra
Illustrator: Thomas Broome


I really like this campaign, because this visualizes exactly how I learned foreign languages. It hits home.
Btw, although it is different concept, this HSBC uses a similar treatment:
http://adsoftheworld.com/media/print/hsbc_systematic_investment_plan_car
http://adsoftheworld.com/media/print/hsbc_systematic_investment_plan_house
http://adsoftheworld.com/media/print/hsbc_systematic_investment_plan_umbrella
http://adsoftheworld.com/media/tv/hsbc_systematic_investment_plan_months