Duracell Plus
Agency: Ogilvy, South Africa.
Creative Director: Gerry Human
Art Director: Robyn Bergmann
Copywriter: Bridget Johnson
Photographer: Clive Stewart
Posted in Print 
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August 14th, 2007 at 7:27 am
These are alright, but why wouldn’t they just take the batteries out, rather than destroy the toy?
August 14th, 2007 at 9:49 am
[...] VÃa | Adgoodness [...]
August 14th, 2007 at 6:11 pm
[...] “Duracell kestää pidempään, paljon pidempään. Sori“. Löytyi. [...]
August 14th, 2007 at 8:04 pm
The first one is rather disturbing for some reason.
August 15th, 2007 at 8:22 pm
[...] new ads for Duracell Plus batteries are pretty [...]
August 16th, 2007 at 2:25 am
Destroying the toy is pretty violent act and atleast to me it is a negative message.