22 responded to this post

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 Nthngmn said on October 1st, 2007

Are they a division of Viacom? If not, it’s about time they changed it.

meh, not bad. not liking the cheesy gradients however.

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 Quentin said on October 1st, 2007

UGLY!
ILL!

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 Scott said on October 1st, 2007

wow, the designers at that agency need to lay off the acid and stop watching teletubbies. UGLY.

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 SDurnin said on October 1st, 2007

Bad. Very bad.

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 bloom said on October 1st, 2007

hm, i actually like it very much.
and i love the ‘acid’ touch …

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 Donny Randolf said on October 1st, 2007

Bloom gets 10 points for the sarcasm jab!

There are so many things wrong with that little trumpet/perspectival pipe logo. Like the logotype and the color. Hate the little 3D asterisk/gradient explosion artwork.

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 Kirk Littell said on October 1st, 2007

Ironic that a logo for a product that can help produce works of art (with technical flair) is so poorly executed.

I agree with Donny regarding the logotype… it’s quite nice actually.

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 So-CoAddict said on October 1st, 2007

The signature typeface is great. Works very well, but any logo that uses a gradient is absolutely horrible. Also, what he hell is it? If people cannot easily identify your brand, you will instantly lose them.

Overall, I give it a 2/10 and again, I think its horrible.

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 altman said on October 1st, 2007

what is the meaning of that 3D logo?

the old one is better

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 Andrew said on October 1st, 2007

its like it leans to the left…and im not a fan of that.

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 Alex said on October 1st, 2007

No

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 riki said on October 1st, 2007

Both megafugly

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 Referencement said on October 1st, 2007

Not good !! They forget to use their product to do it ;-)

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 Hub said on October 1st, 2007

man for a long time I have stayed quiet on this site, but finally I have to speak up. This logo although popish (and I understand the pen tips/asteric reference) will be dated extremely fast and they will have to rebrand in another 3 years. The typeface is nice though. What is up with this branding agency. They are getting big work but producing poor poor results. All edge with no intelligence.

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 Freddy said on October 1st, 2007

you should speak up more often

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 ELMANCO / Stefano Ricci said on October 2nd, 2007

The font is not bad, but sure i don’t like the logo

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 catsav said on October 2nd, 2007

As if “of London 2012 fame” doesn’t explain the whole mess…

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 KeyLime said on October 2nd, 2007

If it ain’t broken, then don’t fix it.

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 Mojave said on October 3rd, 2007

Wow. That bouncing tube-ball is terrible. It could have been cool it it rotated and mophed with any of the new flash 3d tools. Floating around just looks like WEB .02

I like the new use of color, but I don’t we the tube-ball becoming a memorable branding element.

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 sal said on October 4th, 2007

are wolff olins taking the p*ss? their rebranding of ‘bracknell’ here in the UK was well received by most, but GOOD LORD, what is going on with their creative direction at the moment?

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