Love the art direction in this campaign.
Agency: Talent, Sao Paulo
Found at: AdHunt
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Hi,
this campain it´s original from Brasil, and believe me: the slogan that Rainha used here is mutch worse than there.
I spoke about it in this post:http://blogs.theplaynet.com/madvertising/?p=29
Sorry about my english.
I don’t like it one bit.
rainhwhat? …anyway
in my opinion,this advertisement is original for this modern day and age,it may not be addidas or puma but it puts the product out there.The purpose of this is to get everyone talking about it..Not long after this,a new product will be produced by this line and it will most likey be better,everybody will then know and think..This advert about the shoes are all for attention.
I think its awesoem
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