6 Responses to “AIG Insurance”

1. Mike Smith - Guerrilla Marketing Says:
   April 1st, 2008 at 12:34 am

   This is great. Definitely a “why didn’t I think of that” type of marketing idea. I like it a lot.

2. JR Says:
   April 1st, 2008 at 7:56 am

   That may look a bit like racketeering practice.
   I would hate similar idea to be exercised for a life or health insurance.

3. Mike Smith - Guerrilla Marketing Says:
   April 1st, 2008 at 12:44 pm

   @JR … yeah, the idea might not seem right with an unbeating heart in the box or a model of an iron lung.

4. jochen Says:
   April 4th, 2008 at 9:57 am

   done.

   i kinda get the feeling that lately re-does old awardwinning ads…

5. jochen Says:
   April 4th, 2008 at 9:58 am

   … lately dubai re-does…

6. bottleHeD Says:
   August 14th, 2008 at 6:35 am

   It’s a nice idea, but somehow, i don’t think it’s cost-effective to do this on a large scale.