Hansaplast
Agency: TBWA, Barcelona
Creative Directors: Ramon Sala, Juank Espejo
Art Director: Jordi Rins
Copywriter: Juank Espejo
Illustrator: Urano
Photographer: Jordi Bernabé
Posted in Print 
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March 17th, 2008 at 5:27 am
Nice idea but why didn’t they use real people instead of little character?
March 17th, 2008 at 7:44 am
good idea, poorly executed
March 19th, 2008 at 12:10 pm
I like it - it’s cute.
March 20th, 2008 at 4:35 am
[...] 当然ä¸ï¼Œè¯·ç”¨Hansaplast创å¯è´´ï¼Œæœ‰æ•ˆä¿æŠ¤ä¼¤å£ï¼Œä¿ƒè¿›å¿«é€Ÿæ„ˆåˆï¼Œå¦‚åŒç«é€Ÿä¼¤å£æ•‘æ´é˜Ÿäº²ä¸´çŽ°åœºã€‚ [...]
March 29th, 2008 at 8:01 am
[...] Via: AdGoodness [...]
June 29th, 2008 at 3:34 am
i agree with u Emma !
its cute…using those little characters makes it cute !
i think it would have been very not realistic if they used real humans Michael !
I found it really nice actually !