Agency: JWT, Chile
Creative Directors: Matías Lecaros, Sergio Rosati
Art Director: Matías Lecaros
Copywriter: Matías Lecaros
Illustrators: Astro Image Creators, Cristian Gastelo, Boris Berstel
Photographers: Astro Image Creators, Cristian Gastelo, Boris Berstel

Agency: JWT, England

“Michael Ballack has a spot of target practice, trying out his new Predator boots. He takes aim at a hoop, which is held up by a trainer at Chelsea’s Cobham training ground.”

Agency: 180\TBWA, Amsterdam
Creative Director: Sean Thompson, Martin Cedergren
Production Company: Candela / Dab Hand Media
Director: Sean Thompson

The Peruvian League of fight against cancer, ask us to create a campaign for the no-smoker day in which they had to emphasis the damage that a person who smokes causes on his family, friends and all the people around him. Using 15,000 cigarettes butts, glued together one by one in an outdoor panel, level to the sidewalk, they dramatized the treat that cigarettes represent for a non-smoking person, in this case, a little girl. A month and half before the campaign, with the help of many volunteers, they were able to gather 15,000 cigarettes butts. An artist was in charge of pasting them together and to maintain the essence of the original idea, he painted the little girl in oil painting.

Agency: Ogilvy, Perú
Found at: Direct Daily

Agency: Grey

Agency: Daehong Communications, Seoul
Art Director: Kim, Junghwa
Copywriter: Lee, Kikwan

Agency: DraftFCB, Venezuela