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    Amway

    Agency: Y&R, Bangkok
    Executive Creative Director: Trong Tantivejakul
    Art Director: Nares Limapornvanich
    Copywriters: Jittra Thiutipsakul , Denchai Kererug
    Photographer: Boonsunh Chalard
    Retoucher: Presto

    TAGS: Amway, Bangkok, Beetle, New, Old, Polish, Print, Thailand, VW, Y&R

    RELATED POSTS: No related posts,

    Posted in Print   Add to del.ici.us   Digg It
    Blogs that link to this post   Permanent Link

    This entry was posted by Freddy, on Thursday, February 12th, 2009 at 11:50 am and is filed under Print. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

    9 Responses to “Amway”

    1. FupDuckTV Says:
      February 12th, 2009 at 12:37 pm

      I like the mirroring of the two cars: old and new. But, I just think this is litegation waiting to happen. “I used your product but it didn’t get me a new car…. what gives?” Geez!!!

    2. CharlieBing Says:
      February 12th, 2009 at 4:44 pm

      Brilliant shine, brilliant ad… classic no-words-needed piece.

    3. Swordfishmedia Says:
      February 13th, 2009 at 4:36 am

      only a doubt: I don’t know if is most beautiful the new beetle or the old one…

    4. Zach Says:
      February 13th, 2009 at 12:35 pm

      They weren’t really that strong with the branding. I thought it was a volkswagen ad. They should of either better displayed their product or picked a more generic car in my opinion.

    5. shutdahellup Says:
      February 13th, 2009 at 3:26 pm

      this is a 10.

      litigation? shut up.

      ever heard of exaggeration? occasionally it is used in advertising. (that’s sarcasm. also occasionally used.)

    6. marc Says:
      February 13th, 2009 at 5:17 pm

      nice. subtle, but most of target audience will get it very quickly.

    7. Nam Says:
      February 16th, 2009 at 2:28 pm

      Sorry, but too easy.

    8. Buzzing Bees Says:
      February 18th, 2009 at 4:51 am

      It took me a while to get it. It probably only works in targetted media, but I suppose that is where this ad will be placed.

    9. Victoria Design Says:
      May 7th, 2009 at 1:54 am

      I really like the concept, at first it appears to be a volkswagen advert. The product has been reiterated by the soap suds on the old beetle, but the product bottle is too small.

    Leave a Reply


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