Agency: SPILLMANN/FELSER/LEO BURNETT, Swiss
Creative Director: Martin Spillmann
Copywriter: Maren Beck
Art Director: Karin Estermann
Photographer: David Willen
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yeah but it’s totally faked and only gonna work from one perspective. (see the misaligned tiles texture)
@Peter, it’s not fake, actually. They made a big installation at Zürich Main Station, saw it myself. They also did it on regular billboards, but I think the effect wasn’t so great there.
Think I’ve seen this thing a few times before, still, nice execution.
butter like acid!?
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February 26th, 2010 at 3:00 am
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No one can resist!!! very funny!!