Creative thinkers such as Stefan Sagmeister, Paula Scher and Milton Glaser teach classes at the School of Visual Arts.
This campaign reflects that tradition by encouraging people everywhere to “Think” while also giving them a place to write down their thoughts.

Agency: KNARF New York, USA
Creative Director: Frank Anselmo
Art Directors: Jeseok Yi, Frank Anselmo
Copywriters: Frank Anselmo, Jeseok Yi
Photographer: Billy Siegrist