Agency: Air Brussels Belgium
Creative Director: Gregory Ginterdaele, Marie-Laure Cliquennois
Creatives: Marine Vincent, Quentin Watelet
Illustrator: E boy
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I like how it is trying to touch on all of the types of poverty that exist across the world.
this ad makes poverty look fun
is this really the message they want to convey? that’s it all a(n 8-bit) game?
Actually, the website says it all: ’1million clicks against poverty’. It used to be a black screen, by clicking pixels away, you could see parts of the drawing and at the same time supporting Amnesty. Give it a shot: http://www.1miljoenclickstegenarmoede.org
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Amazing art work that must have taking the artist a long time!! Good work though