Ikea Facebook tagging
Agency: Forsman & Bodenfors, Gothenburg, Sweden
Art Director: Adam Ulvegärde
Copywriter: Robert Lund
Posted in Interactive 
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December 2nd, 2009 at 11:09 am
This campaign actually violated Facebook’s Terms of Use which does not allow native FB apps to be used in promotions. But it is a hell of a brilliant violation. FB will no doubt be looking to snuff out the onslaught of copycat campaigns that are no doubt in the works as we speak.
December 2nd, 2009 at 11:22 am
Great ad - I like how they’ve shown what they’ve actually done on Facebook!! Facebook is a must for any serious business - wishing to promote themselves!!