2 responded to this post

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 Staci said on February 25th, 2010

This ad has humor, which always catches people’s attention. It is designed for a very specific target audience – men ages 20-40 who are attracted to simple clothing for laid back, manly men. I think it’s funny how they open the ad talking about his beard. It keeps the consumer’s attention all the way throughout the ad because they want to find out what the product is that is being advertised.

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 Rich said on February 27th, 2010

Makes you think for sure.

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