They say the more you repeat, the bigger the chances to memorize something. An efficient alternative, tought, is MemoPlus, a natural memory enhancer. In order to show its effect, we chose to repeat one page three times inside the magazine.

Agency: Tempo Advertising, Romania
Creative Director: Adrian Preda
Head Art Director: Cosmin Ezaru
Art Director: Alexandru Covrig
Head Copywriter: Bogdan Costin
Copywriter: Luisa Lezeriuc