The Partnership at Drugfree.org
Agency: Leo Burnett, New York, USA
Chief Creative Officer: Jay Benjamin
Executive Creative Directors: Darren Wright, David Skinner
Copywriter: Simen Braathen
Art Director: Doffen Ærlige
Design Director: Masataka Kawano
Very interesting project.…
Drinking driving is still a menace inspite of so much awareness campaigns and messages. Thanks for this unusual message.…
Great ideas! Let's face it though, QR codes are really neat, but currently their potential is only partially employed. The Angry Birds code didn't scan for me, no matter what angle/size I tried. I …
One park in one city? This is a test, not a campaign. What happened to doing this kind of thing on a grander scale? I like the idea, but someone cut the balls off.…