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    Mitsubishi Montero G2
    Posted by Freddy on December 15th, 2008

    Agency: BBBDO, Santiago
    Executive Creative Director: Joaquin Bascuñan, Fernando Riveros
    Creative Director: Emerson Navarrete
    Art Director: Emerson Navarrete, Silvio Vildosola, Sebastian Caceres
    Copywriter: Christian Alvarado, Rodrigo Cid, Andres Jamasmie
    Illustrator: Ricardo Salamanca

    Related Posts about Mitsubishi Montero G2:  Mitsubishi,

    Posted in Print   Permanent Link   Digg It
    Blogs that link to this post   7 Comments

    Coffee Company WIFI
    Posted by Freddy on December 11th, 2008

    They wanted to attract more students. So it installed WiFi in some of its stores near universities. The problem is, lots of students just come into the store for the WiFi but hardly look at the menu. So They and CoffeeCompany decided to move the store’s menu into the WiFi menu of customers’ laptops.

    Agency: They Amsterdam, Holland
    Found at: DirectDaily

    Related Posts about Coffee Company WIFI:  Starbucks,Second Cup Re-Branding,Do the evolution,Monday Rant #9 - Freelance Clients. Part I,

    Posted in Direct   Permanent Link   Digg It
    Blogs that link to this post   14 Comments

    Centraltec A/C
    Posted by Freddy on December 9th, 2008

    Agency: OCP, Brazil

    Related Posts about Centraltec A/C:  No related posts,

    Posted in Print   Permanent Link   Digg It
    Blogs that link to this post   3 Comments

    Pattex Power Glue
    Posted by Freddy on December 8th, 2008

    Henkel wanted to demonstrate that Pattex Clear Power Tape is an extremely strong and above all clear Power Tape that sticks to virtually any surface and resists even extreme pressure. To demonstrate the extreme strength and durability of the tape they used billboards throughout the country that looked like they were made of solid concrete. The posters were suspended using the clear Power Tape which gave the impression that they were hovering midair. Those interested were able to ask for further information about the product by using the Bluetooth facility on their mobile phones. They were also able to order a free sample of the product having first answered the question ‘How much weight can their Clear Power Tape withstand?’. With the world’s first floating concrete poster an average number of 120,000 spectators during the one-week campaign were shown in a surprising and colourful manner that Pattex Clear Power Tape really does live up to its name. With over 10,000 requested samples it became the most successful media campaign of the year. Pattex Clear Power Tape is one of the most successful products in the Henkel adhesive portfolio.

    Agency: DDB, Düsseldorf

    Related Posts about Pattex Power Glue:  Henkel,AdAge Power 150,Super Glue,Pattex 3d,

    Posted in Direct, Outdoor   Permanent Link   Digg It
    Blogs that link to this post   No Comments

    Vichy Sunblock
    Posted by Freddy on December 5th, 2008

    Agency: JUNG von MATT, Berlin
    Executive Creative Director: Boris Schwiedrzik, Christian Himmelspach
    Copywriter: Jens Daum
    Art Director: Frederik Hofmann

    Related Posts about Vichy Sunblock:  No related posts,

    Posted in Print   Permanent Link   Digg It
    Blogs that link to this post   4 Comments

    Whopper Virgins
    Posted by Freddy on December 3rd, 2008

    Let’s all forget the Microsoft Windows stuff, and focus on some potentially great work again from Crispin Porter. This is the latest project, and it looks like its going to be great. There are still 4 days left till launch, but I really like this simple idea already. Can’t wait to actually see what they did.

    Agency: Crispin Porter, USA

    Related Posts about Whopper Virgins:  Whopper Freakout,

    Posted in Websites   Permanent Link   Digg It
    Blogs that link to this post   16 Comments

    Nikon S60
    Posted by Freddy on December 2nd, 2008

    Agency: Euro RSCG, Singapore
    Photographer: Jeremy Wong
    Executive Creative Director: Charlie Blower
    Creative Director: Victor Ng
    Art Director: Lee Hsueh Ling
    Copywriter: Victor Ng, Stephen Kyriakou

    Related Posts about Nikon S60:  Nikon,Nikon Coolpix,

    Posted in Print   Permanent Link   Digg It
    Blogs that link to this post   25 Comments

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