Magnum

Magnum asked us to created content for their social channels. We helped launch the new Vegan Magnum ice creams, encouraging people to use them as dessert. We created 2 recipes for Vegan Berry and Almond Endulgance. 

My involvement

Working alongside professional chefs to develop dessert recipes for both Magnum ice cream sticks. The challenge was to produce two videos in three formats (Landscape, Portrait and Square) all within two days. Provided Creative Direction for the project, while Gabrielle St. Pierre art directed it. 

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Behind
the scenes

The good thing about shooting ice cream is that you acutally get to eat ice cream all the time.

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fsamuel@frederiksamuel.com
+31621923065

© Frederik Samuel 2020