Magnum

Magnum asked us to created content for their social channels. We helped launch the new Vegan Magnum ice creams, encouraging people to use them as dessert. We created 2 recipes for Vegan Berry and Almond Endulgance. 
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Working alongside professional chefs to develop dessert recipes for both Magnum ice cream sticks. The challenge was to produce two videos in three formats (Landscape, Portrait and Square) all within two days. Provided Creative Direction for the project, while Gabrielle St. Pierre art directed it. 

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Behind the scenes

The best part was actually eating the ice cream afterwards.

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fsamuel@frederiksamuel.com

© Frederik Samuel 2020